Penalty.

Whoever contravenes any of the provisions of this Act, rules or the conditions of a licence or a direction given by the Chief inspector or the inspector under this Act or the rules shall, on conviction, be punishable with fine not exceeding Rs. 5,000 and, in the case of continuing contravention, with an additional fine which may extend to Rs. 100 for every day during which such contravention continues after conviction for the first such contravention.