If any advertisement is erected, exhibited, fixed or retained in contravention Power of the Chief

of the provisions of this Actor the regulations made thereunder, the Chief Municipal Executive Municipal Executive Officer/ Municipal Executive Officer may require the owner Officer/Municipal or the occupier of the land, building, wall, hoarding, frame, post, kiosk, structure, Executive Officer in

vehicle, neon-sign or sky-sign, fixed or retained to take down or remove such case of advertisement or may enter any land, building or other property and cause the contravention. advertisement to be dismantled, taken down, removed, spoiled, defaced or screened. Explanation I. - The word “structure” in this chapter shall include any movable board on wheels used as on advertisement or advisement medium. Explanation Il.- The word "advertisement", in relation to a tax on advertisement under this Act, shall mean any word, letter, model, sign, neon-sign, sky-sign, placard, notice, device or representation, whether illuminated or not, in the nature of, and employed wholly or in part for the purposes of, advertisement, announcement or direction.